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Running While the Earth ShakesCreating an Innovation Strategy to Win in the Digital Age Running While the Earth Shakes identifies what news organizations can do to become more aggressive, effective and nimble innovators. Written by innovation expert and consultant Annette Moser-Wellman, it draws on interviews with a diverse group of 36 senior leaders of traditional and emerging media companies - from The Washington Post Company to Twitter Inc. from CBS to MLB.com. Among the tactics these leaders advocate for success are focusing relentlessly on growth, embracing chaos and reframing fear. Download a PDF version of this report here. Press release for Running While the Earth Shakes List of the 36 business leaders interviewed for the study |
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July 16-27, 2012 Media Executive Leadership Program Northwestern University Details here. |
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