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In Their Prime In Their Prime

By Sharon L. Peters

Being a veteran reporter does not necessarily mean being burned-out and out-of-touch, at least not in America's newsrooms. In Their Prime by Sharon L. Peters, a journalist and a specialist in organizational development, provides valuable information about the attitudes of top-performing reporters in their 40s and 50s. The insights from these high-performing reporters promise to be a valuable tool for understanding and motivating the entire newsroom.

Peters interviewed 20 top-performing reporters aged 40 and older from 18 newspapers, big and small, in 17 states. Not only does the study show that senior reporters continue to be highly motivated, but Peters also found that many newsroom veterans would be eager to guide and mentor younger journalists if given the opportunity.

In Their Prime is filled with wisdom and advice from successful senior reporters and comprehensive analysis of what it is that makes these reporters so successful.

Download a PDF version of this report here.

You can also order hard copies of this publication. You only pay the cost of shipping.
Please contact Kevin Ward, kevin-ward@northwestern.edu, 847-467-7690.

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Tomorrow's media organizations are being built today. Will you be left behind?

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July 19 to 30, 2010


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