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Gen X in the Newsroom Gen X in the Newsroom

By Sharon Peters, Ph.D.

Generation X (and the front end of Gen Y) are quite different from their Baby Boomer bosses and are not a good fit in the newsroom as we know it. These folks don't want to work long and irregular hours, they want to be well paid and expect to get help with advancement. They are part of a job-hopping generation and so their needs will have to be taken seriously because there is a shortage of good replacements coming behind them. Newsrooms will need to make some changes to accommodate them.

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Please contact Kevin Ward, kevin-ward@northwestern.edu, 847-467-7690.
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Tomorrow's media organizations are being built today. Will you be left behind?

The Media Executive Leadership Program is an intensive two-week program that will give you the ideas and tools to lead your company into the future. Learn about it here.

Media Executive Leadership Program

July 19 to 30, 2010


MMC on the move

Where our associates are presenting in coming weeks

March 16
The World Association of Newspapers' USA Study Tour will be here for a "Day at Northwestern." The Media Management Center will teach international newspaper executives about innovation approaches.


Hold these dates

July 19-30
Media Executive Leadership Program, James Allen Center, Northwestern University. Details here.

September 27-29
McCormick Scholars Biennial Symposium, James Allen Center, Northwestern University.

September 29-October 1
McCormick Fellows Fall Forum, James Allen Center, Northwestern University.


Contact Mike Smith for more about MMC engagements.

 
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