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50 Great IdeasBy Ricardo Trotti and Michael P. Smith As information becomes more plentiful and new technologies emerge, newspapers are continually challenged to come up with new ideas and new approaches to remain relevant and useful to readers. Newspapers are creating new products and devising new services in an effort to engage readers more meaningfully. 50 Great Ideas is a collection of mini-cases from newspapers in the Americas. These are success stories on the innovative and sometimes risky ways newspapers are launching new strategies and telling stories in fun and interesting ways. Download a PDF version of this report here. |
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