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50 Great Ideas  



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By Ricardo Trotti and Michael P. Smith


As information becomes more plentiful and new technologies emerge, newspapers are continually challenged to come up with new ideas and new approaches to remain relevant and useful to readers. Newspapers are creating new products and devising new services in an effort to engage readers more meaningfully.

50 Great Ideas is a collection of mini-cases from newspapers in the Americas. These are success stories on the innovative and sometimes risky ways newspapers are launching new strategies and telling stories in fun and interesting ways.


To download this report, click on the link below. You must have Adobe Acrobat Reader installed on your computer to view the PDF version of the report. You can download a free version of Reader at the Adobe Web site.

50 Great Ideas (PDF - 771KB)


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Other Publications

The Changing Reader

Caught in the Middle

Color of Leadership

Diversity and the Next Generation

El cerebro de la sala de redacción

Ethics and Standards in Newsrooms Today

Feedback

50 Great Ideas

50 ideas excelentes

Future Voice

GenX in the Newsroom

Gestión para la excelencia

Inside Newsroom Teams

Instrucción sobre las funciones del periódico

In Their Prime

Managing for Excellence

Managing Newsroom Employees

Managing Newsroom Employees: II

Media Management Library

The Newsroom Brain

The Newsroom Brain: New Scenarios

Rx for New Product Success

Radio One

Riding the Wave

TheStreet.com

Women.com

Women.com in Spanish

Women in Media 2006

Women in Newspapers

Women in Newspapers 2002

Women in Newspapers 2003

Valores, cultura y contenido

Values. Culture. Content

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