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 Owen YoungmanKnight Professor of Digital Media Strategy Medill phone: 847-467-6759 o-youngman@northwestern.edu Owen Youngman was appointed to the Knight Chair in Digital Media Strategy at Medill in January 2009 after a 37-year career at the Chicago Tribune focused on new product development, innovation, and interactive media. He created such Web sites as chicagotribune.com and metromix.com as the Tribune's first director of interactive media (1995-99); directed the development and launch of RedEye, the Tribune's successful daily for young urban commuters; and, in nine years as a vice president and senior vice president, oversaw strategy and development. A user of online services since 1982, Youngman served on a 1992 task force that created parent Tribune Company's first explicit technology strategy, focused on creating and storing information in media-independent formats. Later, after inaugurating the Chicago Tribune's editorial efforts on America Online, in 1995 he received Tribune Co.'s Values Award for directing the year-long, cross-company project that led to Good Eating - a reinvention of the Chicago Tribune food section that was mirrored both on television and online, taking the then-radical approach of making its content available three days before appearance of the printed section. During a Tribune career that began in 1971 as a copy boy on the weekend night shift, Youngman held newsroom positions including deputy sports editor, associate metropolitan editor/suburban news, associate features editor, associate managing editor/financial news and managing editor/features. His responsibilities on the business side from 1999 to 2008 included strategic marketing; community relations and the Tribune's philanthropy; direction of the company's developing businesses, including CLTV News, Hoy, Chicagoland Publishing Co., and RedEye; events; research; readership growth; and cross-company project management. A past member of the Newspaper Association of America's New Media Federation board, in 2006 Youngman represented Tribune Co. on an industry-wide task force, "Newspaper Next," convened by the American Press Institute with the goal of unearthing new business models for the industry. In 2008, he envisioned and helped create a social media strategy that increased traffic to chicagotribune.com by 10% within three months. During that year he also oversaw the launches of two print/online efforts focused on user-generated content: the hyperlocal news and advertising service Triblocal and TheMash, a collaboration with the Chicago Public Schools. Youngman's blog, "The next miracle," can be found at owenyoungman.com, the personal Web site he launched in 1994. |
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July 16-27, 2012 Media Executive Leadership Program Northwestern University Details here. |
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