List of Speakers & Panelists

David Rabjohns
Founder & President, MotiveQuest

David is CEO and founder of MotiveQuest, a leading global strategic planning consultancy specializing in helping companies manage the marketing and business implications of the Social Computing revolution.

MotiveQuest uses their unique "Online Anthropology" approach (both software tools and world class strategists) to develop models of consumer emotion and loyalty. The company focuses their energies of uncovering fresh, new business building insights and lives their motto "Fearlessly Seeking The Reasons Why".

MotiveQuest has worked with a wide range of global clients like Citibank, Nike, HP, Mini and agenices like Goodby, Fallon, DDB, Edelman and Digitas.

Prior to starting MotiveQuest in 2003, David was EVP, Brand Strategy Director at Leo Burnett Chicago. David has also worked in marketing and strategy positions at IBM (UK), PepsiCo (Aus), Saatchi & Saatchi (UK) and McConnaughy (US).

David also lectures on social computing in the Integrated Marketing Communication program at Northwestern's Medill School of Journalism, enjoys sailing, and spends his spare time wrangling his two boys, James & Hugh.

David, his family and MotiveQuest are all located around Evanston, IL.